HR Marketing for Trainee Programme
Development of a comprehensive branding concept for attraction and recruitment of highly qualified candidates. Participants of the trainee programme are geared to join Siemens' finance sector on a junior executive level. From first layout and photo shootings of campaign motives all the way to media planning and placement from one and the same provider.
BeeSite® Recruiting Edition
The BeeSite® Recruiting Edition is an all-in-one application that features successful eRecruiting, applicant management and talent relationship management. It provides interfaces to numerous applications including various ERP systems, applicant tracking systems and commercial job boards. Standardised data exchange is effected via HR-XML. [ Read more ]
milch & zucker in print publication "Media atlas" of "Personalmagazin"
The OTTO Group’s new employer branding campaign highlights the responsibility each individual employee assumes for his or her position. The campaign’s German-language claim, which translates into “Start your career. Make your mark.”, targets not only the group’s employees, but also the OTTO Group as a whole.
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Case Study: Siemens Finance Excellence Program

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BeeSite® Recruiting Edition
A product that offers all the solutions.

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milch & zucker in print publication "Media atlas" of "Personalmagazin"
Success Story: Employer Branding for OTTO

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Hype or Strategy?
Web 2.0 a buzz word or not? Doesn't matter. You have to know, what's the thing about it and what that means for your recruiting efforts.