Campaign and advertisement management

Profile meets channel.

Target audiences continually become more and more diversified. Therefore, the media landscape is continually becoming more complex. Which of your target audiences use which medium? What channels are they available through? Advertisement and campaign management is about creating clarity and minimising complexity. We want to relieve you of tedious administrative work and simultaneously increase the performance of your advertising material. We will take care of all creative and administrative tasks, while simultaneously bringing the technological platform for automated ad distribution with us. Whether for intranet, external job markets or social networks.
  • Quota management of media bookings and optimising your advertising budget
  • Development and optimisation of your media planing. The most suitable job websites and media for your target audiences
  • Creation of ads and advertising material, design and optimisation – in terms of both content and technology
  • Statistics and “source tracking”

Complexity can be so easy.

Campaign and advertisement handling

Whether in print or online: We’ll be with you from the idea to publication.

  • Conception
  • Media planing and booking
  • Budget management
  • Quota management
  • Quality assurance
  • Multi-posting

Ad design

Online job ads remain the most important medium for recruiting. The “mobile fit” has long become mandatory today, and the future of online job ads has already begun. Therefore, modern approaches to layout have to adapt to the new usage habits, containing increasingly dynamic and interactive content:

  • Optimisation according to current research – editorial, aesthetic and technological
  • Text and layout
  • Ad handling and processing


Every ad everywhere. Lightning fast. And exactly where you want it to be. Just without the effort. With BeeSite JobHub – the multi-posting interface for automated ad distribution. Whether intranet, external job market or social networks. Independent of the applicant management system being used, you will have access to all relevant recruiting channels.

Campaign development and media design

The choice of the optimum media type is important. Success however depends on the right message and themes. Whether an image or target group campaign, We will develop the perfect all-in-one communication for you and implement it in the right media channel:

  • Text and layout
  • Format adaptation
  • Media handling and execution

How can we help you?

Campaign and advertisement management with milch & zucker

More time to actually recruit: Less administration. Fewer errors. Better budget control. Every job ad everywhere. Lightning fast. And exactly where you want it to be. Just without the effort. With the right interface for automatic ad distribution. Whether intranet, external job market or social networks.

Your contact

Jens Dreyer; Director Sales

Award-winning - who distinguishes us

BeeSite applicant management system - made & hosted in Germany. Certified according to ISO 27001 and ISO 9001.
Applicant management “made & hosted in Germany“
Certified according to ISO 27001 and ISO 9001
milch & zucker is Innovator of the Year 2020 by Capital & Statista
Capital & Statista
Innovator of the year 2020
milch & zucker is Innovator of the Year 2016 - 2019 by brand eins & Statista
brand eins Wissen & Statista
Innovator of the years 2016 – 2019
ICR - BeeSite is Best Applicant Management System 2022 for the 7th time.
Institute for Competitive Recruiting
2016 – 2022
HR-Tech Outlook sees BeeSite applicant management among the top 10 in Europe
HR-Tech Outlook
Top 10 in Europe 2019
milch & zucker wins the HR Excellence Award with customer projects in 2015 and 2017
2015 and 2017